Customized Outerwear Keeps Your Employees Warm, Not Invisible
You’re already an expert at piling on sweaters, vests and jackets to head out into the crisp, fall air. Layers are essential for surviving the Midwest seasons. Outerwear may become an issue, though, when it interferes with the consistent appearance of your outfitted employees.
What happens when your employees cover up their Gallagher-serviced custom uniforms with a variety of jackets and coats? They can look sloppy and mismatched, diminishing the polished appearance you have crafted. If you have partnered with us at Gallagher Uniform to outfit your employees with work-related uniforms, why would you risk having them cover their uniforms up with non-identifying outer garments? Visibility is key.
Every exposure to the public is an opportunity to promote your business. The reasons for wearing a uniform in general also apply to why your employees should have matching outerwear.
For example, uniforms that are customized to include your company colors and logo are one component of your brand. They convert employees into “brand ambassadors” who offer advertising opportunities wherever they go. Uniforms foster team spirit by promoting a sense of belonging. They also improve security by identifying who does or does not belong in specific work areas or on job sites.
As a proud Michigan-based company, we are very familiar with the vigor of Midwest winters. We know that as soon as the temperature drops, everyone will don a mismatched variety of outerwear. While this may be stylish on the streets, it’s more of a problem in the workplace. It defeats the point of dressing your employees in uniforms in the first place.
Do your employees work with equipment outside? Do they ship products involving loading trucks in a warehouse? Do they attend lunches or meetings off-site? If any one of these situations sounds familiar, consider customizing cold weather work wear to complement your company uniforms.
At Gallagher Uniform, we offer a great selection of high-quality cold weather work gear and outerwear options so that your company logo and colors will be visible even in these colder months. We can customize several stylish, warm outer garments, including lined winter jackets, vests, denim jackets, golf pullovers, coveralls and more. This way, your employees will stay warm outdoors, while still maintaining a consistent look and offering bonus advertising for your business.
Think about the types of outerwear that will best suit your company culture. Then let us know how we can help you customize them to keep your employees warm – but not invisible!